Coca-Cola Bottling Company of Santa Fe supports sports and athletics in Northern New Mexico including these groups:
- BPOE Los Alamos
- Espanola Valley Youth Baseball
- EVCA Basketball Team
- McCurdy School Gala
- Native American National
- Northern New Mexico Flight
- Rodeo de Santa Fe
- Pueblo de Cochiti Golf
- Santa Fe AABC
- Santa Fe American
- Santa Fe Little League
- Santa Fe Thunder Team
- Scorpions Baseball Team
- St. Michael's High School
- Storm Baseball Club
- Towa Golf Club
- Young American Football League
- Zia Gymnastics Academy